Mallory Colliflower
Hollywood, Florida 33020
mallorycolliflower@gmail.com

Experience

• The Miami Herald – Miami, FL
  Online producer
  December 2008 – Present
  * Maintain fresh news content on MiamiHerald.com using McClatchy CMS
  * Write breaking news in AP style for MiamiHerald.com
  * Write SEO headlines for stories
  * Deliver breaking news via text and e-mail alerts
  * Moderate user comments
  * Manage @MiamiHerald Twitter account and foster discussion among followers
  * Facebook fan page administrator
  * Work with a team to coordinate community social media events (Herald Tweetup)
  * Produce multimedia content
  * Track MiamiHerald.com site traffic

• WorstPizza.com
  Contributing writer
  May 2009 – Present
  * Write reviews of pizza restaurants in Hollywood and around South Florida

• High Springs Herald – High Springs, FL
  Reporting and multimedia intern
  May 2007 – August 2007
  * Covered community events and High Springs City Commission meetings
  * Produced multimedia for HighSpringsHerald.com

• UF Newszine – Gainesville, FL
  Staff writer, producer
  August 2007 – December 2007
  * Used Textpattern CMS to edit and publish wire stories to UF Newszine.
  * Wrote and edited headlines
  * Produced multimedia content

• Independent Florida Alligator - Gainesville, FL
  Contributing writer
  August 2005 – October 2006
  * Reported on University of Florida news and events

Education

• University of Florida, College of Journalism and Communications - Gainesville, FL
  May 2008
  Bachelors of Science in Journalism

• South Broward High School – Hollywood, FL
  June 2004
  High School Diploma; Salutatorian

Employment

• Freelance Web design/consultant -  Gainesville, FL
  October 2006 – Present
  ▪ Built and maintained simple Web sites for local small businesses
  • Candids by Courtney former site
  • Lyna Berry Farms
  • The Young Mansion in Hollywood

• UF Video & Collaboration Services, Video Services Technician – Gainesville, FL
  February 2005 – August 2008
  ▪ Handled phone calls, e-mails, billing and purchasing for the department
  ▪ Conducted video conferences, live internet streams and video recordings

Skills

AP Style, Flash, Dreamweaver, Photoshop, InDesign, basic HTML and CSS, Soundslides, Audacity, Textpattern & WordPress CMS, Microsoft Office

Activities

• University of Florida Alumni Association
  June 2008 – Present

• Society of Professional Journalists
  June 2008 – Present

• Summer Semester Abroad – Florence, Italy
  May 2006 – June 2006

• Project MASCOT, Elementary School mentor
  November 2006 – May2007


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